Master in Marketing Nog Relevant Met Ai

The Masters in Marketing Strategy focuses on building a strategic foundation needed to plan and apply marketing skills in a world that uses generative AI for marketing analyses, marketing plans, and tactical marketing communication. It addresses how market goals and career plans require strategic decision-making rather than relying only on tools or self-study certifications.

Learning includes applying the strategic base in simulations, business cases, and interactions with speakers. It also uses a practice-oriented project in a professional setting. Students complete a fully structured and immersive learning path, then move into the job market after finishing the program in ten intensive months.

• Chief Marketing Officer
• Chief Revenue Officer
• Head of innovation and product development