Advertising and Marketing Communications – Management

The Advertising and Marketing Communications – Management degree at Sheridan College is designed to equip students with the vital skills necessary to thrive in the ever-evolving world of marketing and advertising. The program integrates the principles of advertising, marketing, and management, providing students with a comprehensive foundation in creating and implementing effective marketing strategies. During this course, students will engage with real-world projects that require innovative thinking and a multi-faceted approach to problem-solving.

The curriculum encompasses various aspects, including consumer behavior, digital marketing, brand management, and strategic planning. Students will also learn about media planning and buying, allowing them to develop the analytical and strategic skills needed to make data-driven decisions. Collaborating with industry professionals on projects offers valuable insights into the practical applications of theoretical concepts.

By studying in a diverse environment like Canada, students will benefit from a rich cultural perspective, enhancing their ability to communicate and connect with global audiences. Sheridan College prides itself on its hands-on learning approach, which prepares graduates to excel in various roles within the marketing and advertising sectors.

Applicants to the Advertising and Marketing Communications – Management degree program typically need to have completed secondary education (high school) or an equivalent qualification. A strong background in business studies, communication, or the arts may enhance the application. Personal statements and references can also play a vital role in the selection process.

International students are generally expected to demonstrate proficiency in English. This can often be achieved through standardized tests such as IELTS or TOEFL, with specific score requirements varying by institution. It’s important for applicants to check Sheridan College's official requirements to ensure they meet the expected benchmarks.

51 fully funded scholarships are listed for Canada. See Canada scholarships.