Bachelor Marketing & Business – Spécialisation Achats

Bachelor Marketing & Business – Spécialisation Achats is a Bachelor program taught at IDRAC (Institut de recherche en action commerciale), France. Intake: Fall, Spring. The program is offered in campus-based modes with full-time (4 years) options.

The Bachelor in Marketing & Business with a specialization in Purchasing provides students with an in-depth understanding of both marketing principles and the intricacies of procurement in various business contexts. This unique program combines theoretical knowledge with practical application, fostering skills that are crucial in today's competitive marketplace. Students will engage with coursework focused on various aspects of marketing, supply chain management, and procurement strategies.

This course typically encompasses modules on consumer behavior, marketing strategies, market research, and purchasing management. Students will also develop critical thinking and analytical skills by participating in real-world projects and internships that mirror industry challenges. In addition to core subjects, students are encouraged to cultivate their own interests within the field, leading to a well-rounded educational experience that prepares them for diverse roles in the business environment.

The program is set in a vibrant culture, offering students a chance to immerse themselves in the local business landscape. Studying in this university's country provides distinctive advantages, including exposure to innovative marketing practices and purchasing strategies that can be found in a dynamic economy. Furthermore, the international perspective gained through interactions with a culturally diverse student body enhances the overall learning experience.

The minimum requirements for admission in Bachelor Marketing & Business – Spécialisation Achats at IDRAC (Institut de recherche en action commerciale) for all applicants (Domestic or International) are:

• program specific academic requirment set by IDRAC (Institut de recherche en action commerciale).
• English Language OR any other language requirments as set by IDRAC (Institut de recherche en action commerciale) as pre-requiste for admission in Bachelor Marketing & Business – Spécialisation Achats.

Note: Please check the university website in the link below.

To qualify for the Bachelor in Marketing & Business with a specialization in Purchasing, candidates typically need to hold a high school diploma or its equivalent. Relevant coursework in business, economics, or marketing may strengthen an application. Additionally, candidates should demonstrate a keen interest in the fields of marketing and procurement.

Students are generally required to provide proof of English language proficiency. This can be achieved through standardized tests such as IELTS or TOEFL. A typical requirement may include a minimum IELTS score of 6.0 or a TOEFL score of 80, but exact requirements can vary, so it is advisable to consult the university's official pages for details.

Please check detail of study units at https://www.ecoles-idrac.com/programme

• Purchasing Manager
• Marketing Coordinator
• Supply Chain Analyst
• Product Manager
• Brand Strategist
• Retail Buyer
• Business Development Executive
• Market Research Analyst