MSc in Digital Marketing

This highly practical, one-year programme is built on a multidisciplinary foundation, with a focus on data analytics, social media management and strategic marketing. The programme uses real-life companies, online delivery and cutting-edge technology to make the content more relevant and accessible for all types of learners. There are no exams in this programme, only practical project work is used to assess students. Class size is kept low to provide students one-to-one contact with supervisors and lecturers.

For all Taught Masters Degree (Level 9) programmes, applicants must hold:

1. A minimum 2.2 honours bachelor degree (Level 8) in a cognate discipline

or

2. A minimum 2.2 honours bachelor degree (Level 8) in a non-cognate discipline with considerable experience and/or ability, evidenced by an RPL portfolio of prior experience and learning 

or

3. Equivalent Qualifications. Applicants with equivalent qualifications on the European and International frameworks will also be considered.

You need to complete credit hours to successfully obtain this degree. Please check detail of study units at https://lit.ie/en-ie/courses/master-of-science-in-digital-marketing

This programme would be of benefit to anyone interested in an executive level career in Digital Content Management, Online Sales and Advertising Planning, Social Media and Search-driven Marketing, Pay-Per-Click and Search Engine Optimisation Campaign Management, Global Strategic Development and related areas.

You can join one of the following careers:

• Social Media Manager
• Digital Influencer
• International Marketing Director