Bachelor of Business Administration Bba in Marketing

Bachelor of Business Administration Bba in Marketing is a Bachelor program taught at American University of Kuwait, Kuwait. The program is offered in campus-based modes with full-time options.

The Bachelor of Business Administration (BBA) in Marketing at the American University of Kuwait requires students to complete at least 120 credit hours including general education, core BBA courses, marketing major courses, electives, an internship, and a capstone project. The program covers principles of marketing, digital marketing, international marketing, service marketing, buyer behavior, promotion and advertising, marketing research, and a marketing capstone. Students analyze customer segments, use marketing research skills, and make product decisions that fit customer needs.

Modules

• ACCT 201 Principles of Financial Accounting
• ACCT 205 Managerial Accounting
• BUS 209 Data Analytics 1
• ECON 200 Principles of Microeconomics
• ECON 201 Principles of Macroeconomics
• FINC 232 Financial Management
• MGMT 201 Principles of Management
• MRKT 200 Principles of Marketing
• BEAL 401 Legal & Ethical Issues in Business
• BUS 321 International Business Management
• ENTR 313 Managing Entrepreneurial Ventures
• MGMT 346 Production & Operations Management

The minimum requirements for admission in Bachelor of Business Administration Bba in Marketing at American University of Kuwait for all applicants (Domestic or International) are:

• program specific academic requirment set by American University of Kuwait.
• English Language OR any other language requirments as set by American University of Kuwait as pre-requiste for admission in Bachelor of Business Administration Bba in Marketing.

Note: Please check the university website in the link below.

Complete at least 120 credit hours including general education, BBA core courses, marketing major courses, electives, internship, and capstone; minimum 30 upper-level credit hours with at least 24 in the major; 27 upper-level hours must be completed in residence at AUK.

Please check detail of study units at https://auk.edu.kw/academics/college-of-business-economics/undergraduate-programs/bachelor-of-business-administration-bba-in-marketing

2 fully funded scholarships are listed for Kuwait. See Kuwait scholarships.