Bachelor of Arts (Honours) in Business Management with a specialism in Digital Leadership

Campus Bachelor Full Time
Delivery
Campus
Study mode
Full Time
Level
Bachelor
Starts
Fall, Spring

Introduction

Bachelor of Arts (Honours) in Business Management with a specialism in Digital Leadership is a Bachelor program taught at Asia Pacific University of Technology & Innovation (APU), Malaysia. Intake: Fall, Spring. The program is offered in campus-based modes with full-time (4 years) options.

The Bachelor of Arts (Honours) in Business Management with a specialism in Digital Leadership at Asia Pacific University of Technology & Innovation (APU) is designed to equip students with a robust foundation in business principles while focusing on the transformative impact of digital technologies within organizations. This course covers essential topics such as entrepreneurship, digital marketing, strategy, and innovative leadership techniques that are vital to thriving in a fast-paced digital landscape.

The typical structure of this course emphasizes both theoretical and practical learning experiences. Students engage in projects that simulate real-world business scenarios, enabling them to develop critical problem-solving skills, strategic thinking, and effective communication with their peers and industry leaders. Moreover, students will have opportunities for internships and collaboration on industry-relevant projects, enhancing their employability.

Throughout the program, learners will gain valuable skills including data analysis, project management, and digital strategy formulation. The emphasis on leadership in a digital context prepares graduates to navigate the complexities of modern business environments. Studying in the vibrant and diverse setting of the university's country allows students to interact with a wide array of cultures, ideas, and networking opportunities.

Admission Requirements

The minimum requirements for admission in Bachelor of Arts (Honours) in Business Management with a specialism in Digital Leadership at Asia Pacific University of Technology & Innovation (APU) for all applicants (Domestic or International) are:

  • program specific academic requirment set by Asia Pacific University of Technology & Innovation (APU).
  • English Language OR any other language requirments as set by Asia Pacific University of Technology & Innovation (APU) as pre-requiste for admission in Bachelor of Arts (Honours) in Business Management with a specialism in Digital Leadership.

Note: Please check the university website in the link below.

To gain admission to this program, students are typically required to have completed their secondary education with qualifications equivalent to A-levels or international Baccalaureate. Additionally, relevant experience or foundation studies in business or management can be beneficial. Applicants may also be assessed based on their potential and motivation through an interview process.

International students are generally expected to demonstrate proficiency in English, typically through standardized tests such as IELTS or TOEFL. A common requirement would be an IELTS score of 6.0 or above, with no individual component lower than 5.5, or an equivalent TOEFL score. It’s advisable for students to verify specific requirements on the university's official webpage.

Courses Units

Please check detail of study units at https://www.apu.edu.my/our-courses

More Information

  • Digital Marketing Manager
  • Business Development Executive
  • Project Coordinator
  • Entrepreneur
  • Strategy Consultant
  • Brand Manager

Scholarships

11 fully funded scholarships are listed for Malaysia. See Malaysia scholarships.