Bachelor of Business Administration (Honours) in Marketing
Introduction
Bachelor of Business Administration (Honours) in Marketing is a Bachelor program taught at Nilai University College, Malaysia. Intake: Fall, Spring. The program is offered in campus-based modes with full-time (3 Years) options.
The Bachelor of Business Administration (Honours) in Marketing at Nilai University College provides students with a comprehensive understanding of marketing principles and practices. This program covers topics such as consumer behavior, strategic marketing management, digital marketing, and market research. Students are equipped with the skills to analyze market trends, develop effective marketing strategies, and apply modern marketing techniques in a global business environment.
Throughout the course, students engage in practical learning, enabling them to gain real-world experience through case studies, internships, and marketing projects. The curriculum is designed to challenge students to think critically and creatively, fostering innovation in marketing solutions. Additionally, the course emphasizes the importance of ethical marketing practices and social responsibility, preparing graduates to navigate the complexities of today's marketplaces.
Studying at Nilai University College, located in the heart of Malaysia, offers a vibrant learning experience enriched by a multicultural environment. Students benefit from the university's strong industry links and partnerships, providing ample networking opportunities and exposure to potential employers. Graduates emerge as well-rounded marketing professionals, ready to make a positive impact in the business world.
Admission Requirements
The minimum requirements for admission in Bachelor of Business Administration (Honours) in Marketing at Nilai University College for all applicants (Domestic or International) are:
- program specific academic requirment set by Nilai University College.
- English Language OR any other language requirments as set by Nilai University College as pre-requiste for admission in Bachelor of Business Administration (Honours) in Marketing.
Note: Please check the university website in the link below.
To be eligible for this program, students typically need:- A complete secondary education with qualifications equivalent to Malaysian higher secondary school (STPM, A-Levels, or equivalent).
- Foundation or diploma in related fields.
- Personal statement or interview may be required.
- IELTS: 6.0 or equivalent.
- TOEFL: 550 (paper-based) or 79 (internet-based).
Courses Units
Please check detail of study units at https://www.nilai.edu.my/bachelors-degree
More Information
- Marketing Manager
- Brand Strategist
- Market Research Analyst
- Digital Marketing Specialist
- Product Manager
- Sales Executive
- Public Relations Officer
- Social Media Manager
- Advertising Coordinator
Scholarships
11 fully funded scholarships are listed for Malaysia. See Malaysia scholarships.