Marketing Management

Marketing Management is a Bachelor program taught at De Haagse Hogeschool, Netherlands. Intake: Fall, Spring. The program is offered in campus-based modes with full-time (4 years) options.

The Bachelor's Degree in Marketing Management at De Haagse Hogeschool provides a comprehensive foundation in marketing principles and practices. This program is designed for students looking to develop a strong understanding of market research, consumer behavior, branding, and digital marketing strategies. The course closely examines contemporary marketing techniques while also exploring traditional methods, ensuring students are well-versed in all aspects of marketing.

Throughout the program, students will engage in both theoretical and practical learning experiences, allowing for the application of marketing concepts to real-world situations. The typical structure includes a mixture of lectures, case studies, group projects, and internships, providing students with hands-on experience in the field. Additionally, students will develop essential skills such as critical thinking, analytical problem-solving, and effective communication, which are invaluable in the marketing landscape.

Choosing to study marketing management in the Netherlands offers numerous benefits, including exposure to a dynamic and innovative marketing environment. The country is home to many global companies, making it an ideal location for networking and practical experiences. Moreover, students will enjoy a multicultural atmosphere, enhancing their global perspective and adaptability, essential traits in the international marketing sector.

The minimum requirements for admission in Marketing Management at De Haagse Hogeschool for all applicants (Domestic or International) are:

• program specific academic requirment set by De Haagse Hogeschool.
• English Language OR any other language requirments as set by De Haagse Hogeschool as pre-requiste for admission in Marketing Management.

Note: Please check the university website in the link below.

A typical entry requirement for the Marketing Management Bachelor's program includes:

• Secondary school diploma equivalent to a Dutch VWO diploma
• Strong academic performance in subjects relevant to marketing, such as mathematics and English
• Motivation letter outlining interest in marketing and career aspirations

Students are expected to demonstrate proficiency in English, typically through standardized tests. A minimum IELTS score of 6.0 or a TOEFL score of 80 is commonly required, indicating the ability to understand academic content and participate in discussions effectively.

Please check detail of study units at https://www.dehaagsehogeschool.nl/opleidingen

• Marketing Manager
• Brand Strategist
• Market Research Analyst
• Digital Marketing Specialist
• Social Media Manager
• Advertising Executive
• Product Marketing Manager

35 fully funded scholarships are listed for Netherlands. See Netherlands scholarships.