Business (Marketing and Business Analytics) is a Bachelor program taught at Nanyang Technological University, Singapore. The program is offered in campus-based modes with full-time options.
The Bachelor of Business with Honours (Double Major) at Nanyang Business School combines two complementary business disciplines in one degree. Majors are built on domain alignment and industry insights, and Accounting can be chosen as one of the majors within the BBus (Double Major) programme.
Students complete a total of 137 academic units within the normal candidature, including 74 ICC and College Core Courses and 63 Major Core Courses and Major Prescribed Electives. The programme focuses on statistical modelling, predictive analytics, applied forecasting, and the use of analytics tools to interpret business data, design performance dashboards, and communicate findings.
It prepares graduates for careers where data and risk intersect. Career options named include Actuarial Analyst, Quantitative Risk Consultant, Financial Data Analyst, Enterprise Risk Manager, Predictive Pricing Strategist, Strategic Data Consultant, and other finance- and analytics-related roles across auditing, corporate finance, management accounting, tax consulting, and leadership such as finance director and chief financial officer.
The minimum requirements for admission in Business (Marketing and Business Analytics) at Nanyang Technological University for all applicants (Domestic or International) are:
Note: Please check the university website in the link below.
Please check detail of study units at https://www.ntu.edu.sg/business/admissions/ugadmission/undergraduate-programmes/bachelor-of-business/double-major