Bachelor of Business Administration and Digital Innovation with Digital Communication Pr in Madrid

Full Time

Bachelor of Business Administration and Digital Innovation with Digital Communication Pr in Madrid

Global Business School Barcelona
Global Business School Barcelona
  • 1st year fees
  • CREDITS
  • Campus
    BASED
  • Bachelor
    DEGREE
  • October; January; April
    DURATION

Introduction

Bachelor of Business Administration and Digital Innovation with Digital Communication Pr in Madrid is a Bachelor program taught at Global Business School Barcelona, Spain. Intake: October; January; April. The program is offered in campus-based modes with full-time (Full Time 3 years; Part Time 6 years) options.

Students study Business Administration and Digital Innovation with Digital Communication and PR in Madrid. The curriculum covers business foundations such as business communication, marketing in the digital era, accounting, business law in a digital context, and business math and statistics. It also includes digital entrepreneurship, innovation, and disruptive technologies for innovation and change.

The degree is delivered face-to-face and follows a structured program with compulsory modules, specialization through electives, and a dissertation. Electives include Digital Branding, Digital Communication Strategies and Digital Media, Principles of Public Relations, Visual Communications for Digital and Offline Channels, and Reputation and Relationship Management in the Digital Era. Graduates are prepared for roles including media relations, social media management, and brand management.

Modules

  • Global Business Environment
  • Business Communication
  • Introduction to Digital Entrepreneurship and Innovation
  • Fundamentals of Marketing in the Digital Era
  • Principles of Accounting
  • Business Law in a Digital Context
  • Business Math and Statistics
  • Leadership, Human Resources and Organisation
  • Managerial Accounting
  • Business Research Methods
  • Disruptive Technologies for Innovation and Change
  • Dissertation in the area of Digital Communication & PR

Admission Requirements

The minimum requirements for admission in Bachelor of Business Administration and Digital Innovation with Digital Communication Pr in Madrid at Global Business School Barcelona for all applicants (Domestic or International) are:

  • program specific academic requirment set by Global Business School Barcelona.
  • English Language OR any other language requirments as set by Global Business School Barcelona as pre-requiste for admission in Bachelor of Business Administration and Digital Innovation with Digital Communication Pr in Madrid.

Note: Please check the university website in the link below.

More Information

  • Media relations
  • Social media management
  • Brand management

Scholarships

9 fully funded scholarships are listed for Spain. See Spain scholarships.

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