Certificate Programme in Practical Digital Marketing and Ai

Certificate Programme in Practical Digital Marketing and Ai is a Diploma program taught at Sri Lanka Institute of Information Technology (SLIT), Sri Lanka. Intake: September. The program is offered in campus-based modes with full-time (40 Hours) options.

This certificate programme covers digital marketing and AI with training focused on how to develop an integrated digital marketing strategy from formulation to implementation. Topics include the scope of digital marketing, modern consumer behaviour in online marketing, and digital strategy and planning. It also covers social media marketing, display and video advertising, search engine marketing, and content marketing.

Learning is delivered in a hybrid format for 40 hours. Sessions run on Saturday from 9.00 am to 12.00 pm. The course includes case studies and practical sessions across multiple modules, and it also includes case studies and hands-on tool demonstrations for AI for digital marketing. It also includes work on Meta advertising and tools.

Modules

• Introduction
• Digital Strategy & Planning
• Social Media Marketing
• Display and Video Advertising
• Search Engine Marketing
• Content Marketing
• AI for Digital Marketing

The minimum requirements for admission in Certificate Programme in Practical Digital Marketing and Ai at Sri Lanka Institute of Information Technology (SLIT) for all applicants (Domestic or International) are:

• program specific academic requirment set by Sri Lanka Institute of Information Technology (SLIT).
• English Language OR any other language requirments as set by Sri Lanka Institute of Information Technology (SLIT) as pre-requiste for admission in Certificate Programme in Practical Digital Marketing and Ai.

Note: Please check the university website in the link below.

Please check detail of study units at https://www.sliit.lk/study/professional-programmes/certificate-programme-in-practical-digital-marketing-and-ai