Bachelor in Business Communications Hwz

Campus Bachelor Full Time
Delivery
Campus
Study mode
Full Time
Level
Bachelor
First-year fees
CHF
Starts
September

Introduction

Bachelor in Business Communications Hwz is a Bachelor program taught at HWZ - University of Applied Sciences in Business Administration Zurich, Switzerland. Intake: September. The program is offered in campus-based modes with full-time (8 semesters) options.

The Bachelor of Science HWZ in Business Communications with a specialisation in [Major] is a part-time bachelor’s degree focused on communication and marketing. The curriculum includes foundations in communication and psychology, then builds specialist knowledge in marketing and branding, as well as business management topics and relationship management. Students also develop personal, methodological and leadership skills and complete a major specialisation in the final part of the programme.

Learning is practice-oriented and delivered by industry professionals. Students work on genuine projects during their studies, including numerous client projects for customers from business, public administration and NGOs, with opportunities for presenting, facilitating and providing commentary. The programme runs across 8 semesters and is divided into a basic study/assessment period and a main study period. In-person teaching combines with online learning.

Modules

  • Communications and Marketing
  • Business, Management and Society
  • Personal, Methodological and Leadership Skills
  • Major specialisation
  • Strategic and Operational Marketing
  • Advertising
  • Event, Sponsorship, Live Communication
  • Customer Relationship Management & Customer Experience
  • Analogue and Digital Communication Channels
  • Internal and External Communication
  • Public Affairs
  • Change Management

Admission Requirements

The minimum requirements for admission in Bachelor in Business Communications Hwz at HWZ - University of Applied Sciences in Business Administration Zurich for all applicants (Domestic or International) are:

  • program specific academic requirment set by HWZ - University of Applied Sciences in Business Administration Zurich.
  • English Language OR any other language requirments as set by HWZ - University of Applied Sciences in Business Administration Zurich as pre-requiste for admission in Bachelor in Business Communications Hwz.

Note: Please check the university website in the link below.

Courses Units

Scholarships

31 fully funded scholarships are listed for Switzerland. See Switzerland scholarships.