Business Administration: Marketing
Introduction
Business Administration: Marketing is a Bachelor program taught at Mercy College, USA. Intake: Fall, Spring. The program is offered in campus-based modes with full-time (4 years) options.
The Bachelor of Business Administration in Marketing at Mercy University offers students comprehensive knowledge and skills in the field of marketing. The course covers a wide array of topics including consumer behavior, market research, branding, digital marketing, and strategic marketing planning. Students will engage in practical projects and case studies, developing marketing strategies that meet the dynamic needs of the global market.
The program is structured to include a blend of theoretical knowledge and hands-on experience. Students will participate in group projects, internships, and workshop sessions that enhance their practical skills while also preparing them for the real-world challenges of the marketing industry. Graduates will also gain proficiency in the use of marketing tools and analytics, allowing them to make data-driven decisions.
Studying in the country provides international exposure and insight into varied marketing practices across cultures. Mercy University’s esteemed faculty bring a wealth of industry experience, providing students with unique perspectives and networking opportunities that can be invaluable in their careers.
Admission Requirements
The minimum requirements for admission in Business Administration: Marketing at Mercy College for all applicants (Domestic or International) are:
- program specific academic requirment set by Mercy College.
- English Language OR any other language requirments as set by Mercy College as pre-requiste for admission in Business Administration: Marketing.
Note: Please check the university website in the link below.
Applicants typically need to have completed high school or its equivalent. A strong academic record is preferred, with particular emphasis on subjects such as English, Mathematics, and Business. Some programs may also require letters of recommendation and personal statements highlighting the student's interest in business and marketing.
International students should demonstrate proficiency in English. Commonly accepted tests include IELTS with a minimum score of 6.5 or TOEFL with a minimum score of 83. Certain programs may have higher requirements, so checking specific standards is advised.
Courses Units
Please check detail of study units at https://www.mercy.edu/academics/programs
More Information
- Marketing Manager
- Brand Strategist
- Market Research Analyst
- Digital Marketing Specialist
- Advertising Executive
- Sales Manager
Scholarships
80 fully funded scholarships are listed for USA. See USA scholarships.