B.S. in Business Administration with a Concentration in Marketing

Campus Bachelor Full Time
Delivery
Campus
Study mode
Full Time
Level
Bachelor
Starts
Fall, Spring

Introduction

B.S. in Business Administration with a Concentration in Marketing is a Bachelor program taught at Monmouth University, USA. Intake: Fall, Spring. The program is offered in campus-based modes with full-time (4 years) options.

The Bachelor of Science in Business Administration with a Concentration in Marketing at Monmouth University is designed to equip students with essential marketing principles and practices. Throughout the course, students engage in a comprehensive exploration of marketing strategies, consumer behaviors, and the dynamics of market research. This degree aims to cultivate strategic thinking and innovative problem-solving skills that are critical in today's diverse market landscape.

Structured to provide a blend of theoretical knowledge and practical application, the curriculum encompasses key topics such as digital marketing, advertising, brand management, and market analysis. Students will have the opportunity to undertake hands-on projects and participate in real-world case studies that enhance their understanding of the marketing field. Additionally, coursework involves collaborative group work, which fosters teamwork and leadership abilities.

One of the unique aspects of studying this program at Monmouth University is the access to a vibrant and diverse business community. Students benefit from networking opportunities with experienced professionals and can participate in various internships that provide practical experiences in the heart of the industry.

Upon completion, graduates not only emerge with a solid grounding in marketing concepts and methodologies but also hone valuable skills in communication, critical thinking, and strategic planning, making them assets in the global job market.

Admission Requirements

The minimum requirements for admission in B.S. in Business Administration with a Concentration in Marketing at Monmouth University for all applicants (Domestic or International) are:

  • program specific academic requirment set by Monmouth University.
  • English Language OR any other language requirments as set by Monmouth University as pre-requiste for admission in B.S. in Business Administration with a Concentration in Marketing.

Note: Please check the university website in the link below.

To be eligible for the Bachelor of Science in Business Administration with a Concentration in Marketing, prospective students typically need to have completed secondary education with a strong academic record. This may include qualifications such as a high school diploma or equivalent, with a focus on subjects related to business, mathematics, and English.

Additionally, a demonstrated interest in business and marketing through extracurricular activities or relevant work experience may enhance an applicant's profile.

International students are generally required to demonstrate proficiency in English. This is often assessed through standardized tests such as IELTS or TOEFL. Typical scores may include a minimum IELTS score of 6.5 or a TOEFL score of 79-80. However, exact requirements can vary, so it is advisable to check the university's official guidelines for precise criteria.

Courses Units

Please check detail of study units at https://www.monmouth.edu/academics/programs-of-study/

More Information

  • Marketing Manager
  • Brand Strategist
  • Market Research Analyst
  • Digital Marketing Specialist
  • Advertising Executive
  • Sales Consultant
  • Product Manager
  • Public Relations Specialist

Scholarships

80 fully funded scholarships are listed for USA. See USA scholarships.