Master's in Marketing

Campus Masters Full Time
Delivery
Campus
Study mode
Full Time
Level
Masters
Starts
Fall, Spring

Introduction

Marketing is a Masters program taught at University of Wisconsin - Whitewater, USA. Intake: Fall, Spring. The program is offered in campus-based modes with full-time (1–2 years) options.

The Master's in Marketing at the University of Wisconsin-Whitewater offers an in-depth exploration of contemporary marketing practices, emphasizing strategic thinking and innovative problem-solving skills. The course curriculum is designed to provide students with a comprehensive understanding of market research, consumer behavior, digital marketing, and brand management. Students engage in hands-on experiences and real-world projects, equipping them with the skills necessary to thrive in today’s dynamic marketing landscape.

The program is structured around core modules that include Marketing Strategy, Global Marketing, and Data Analysis for Marketing Decisions. Electives allow students to tailor their studies based on their interests, with options in social media marketing, e-commerce, and service marketing. Throughout the program, students will develop critical skills such as analytical thinking, strategic planning, and effective communication, preparing them for leadership roles in various marketing spheres.

Studying at the University of Wisconsin-Whitewater provides unique advantages, including access to a diverse student body, strong industry connections, and a sprawling network of alumni. The university's location offers numerous opportunities for internships and partnerships with local businesses, enhancing the practical aspects of the learning experience. Additionally, students will benefit from the thriving marketing scene within the region, positioning them well for post-graduation employment.

Admission Requirements

The minimum requirements for admission in Marketing at University of Wisconsin - Whitewater for all applicants (Domestic or International) are:

  • program specific academic requirment set by University of Wisconsin - Whitewater.
  • English Language OR any other language requirments as set by University of Wisconsin - Whitewater as pre-requiste for admission in Marketing.

Note: Please check the university website in the link below.

To be considered for admission to the Master's in Marketing program, applicants typically need to possess a bachelor's degree from an accredited institution. A strong academic record in business or related fields is advantageous. Admissions committees also look for relevant work experience, leadership potential, and a well-structured statement of purpose indicating the applicant’s career goals and motivations for pursuing a master's degree.

Non-native English speakers must demonstrate proficiency in the English language. Typically, this can be achieved through standardized tests such as the IELTS or TOEFL. A minimum IELTS score of 6.5 or a TOEFL score of 79 is generally expected, though specific program requirements may vary. It is advisable to check with the admissions office for detailed information regarding English language expectations.

Courses Units

Please check detail of study units at https://www.uww.edu/academics

More Information

  • Marketing Manager
  • Brand Strategist
  • Digital Marketing Specialist
  • Market Research Analyst
  • Product Development Manager
  • Advertising Executive

Scholarships

80 fully funded scholarships are listed for USA. See USA scholarships.