Bachelor of Science in Marketing is a Bachelor program taught at University of Lusaka, Zambia. The program is offered in campus-based modes with full-time (4 years) options.
The Bachelor of Science in Marketing at the University of Lusaka prepares students with fundamentals in consumer behaviour, marketing strategy, branding, digital and social media marketing, market research, and data analytics. The program teaches how to analyse markets, interpret customer insights, and design marketing campaigns. It prepares graduates for roles in private and public sectors influenced by deregulation, technological change, and globalisation. Graduates can work in advertising, brand management, digital marketing, social media management, sales, business development, market research, consumer insight, product and account management, public relations and communications, and strategic marketing support.
The minimum requirements for admission in Bachelor of Science in Marketing at University of Lusaka for all applicants (Domestic or International) are:
Note: Please check the university website in the link below.
Five (5) "O" level credits or better which must include English language and Mathematics.
Please check detail of study units at https://web.unilus.ac.zm/programs/bachelor-of-science-in-marketing
2 fully funded scholarships are listed for Zambia. See Zambia scholarships.