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Bachelor's Degree Business & Management Full Time

Bachelor Marketing & Business โ€“ Spรฉcialisation Achats

at IDRAC (Institut de recherche en action commerciale) ยท France

Duration

4 years

Intake

Fall, Spring

Mode

Full Time

Tuition

On request

Campus

2 campus

About this program

The Bachelor in Marketing & Business with a specialization in Purchasing provides students with an in-depth understanding of both marketing principles and the intricacies of procurement in various business contexts. This unique program combines theoretical knowledge with practical application, fostering skills that are crucial in today's competitive marketplace. Students will engage with coursework focused on various aspects of marketing, supply chain management, and procurement strategies.

This course typically encompasses modules on consumer behavior, marketing strategies, market research, and purchasing management. Students will also develop critical thinking and analytical skills by participating in real-world projects and internships that mirror industry challenges. In addition to core subjects, students are encouraged to cultivate their own interests within the field, leading to a well-rounded educational experience that prepares them for diverse roles in the business environment.

The program is set in a vibrant culture, offering students a chance to immerse themselves in the local business landscape. Studying in this university's country provides distinctive advantages, including exposure to innovative marketing practices and purchasing strategies that can be found in a dynamic economy. Furthermore, the international perspective gained through interactions with a culturally diverse student body enhances the overall learning experience.

Entry requirements

To qualify for the Bachelor in Marketing & Business with a specialization in Purchasing, candidates typically need to hold a high school diploma or its equivalent. Relevant coursework in business, economics, or marketing may strengthen an application. Additionally, candidates should demonstrate a keen interest in the fields of marketing and procurement.

English:

Students are generally required to provide proof of English language proficiency. This can be achieved through standardized tests such as IELTS or TOEFL. A typical requirement may include a minimum IELTS score of 6.0 or a TOEFL score of 80, but exact requirements can vary, so it is advisable to consult the university's official pages for details.

International students:

International students are required to secure a valid visa to study in the destination country. Essential documents often include proof of admission, financial stability, and accommodation details. It is essential for prospective students to review the official immigration website of the country to ensure they meet all requirements and obtain necessary documentation for their visa application.

Career outcomes

  • Purchasing Manager
  • Marketing Coordinator
  • Supply Chain Analyst
  • Product Manager
  • Brand Strategist
  • Retail Buyer
  • Business Development Executive
  • Market Research Analyst

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