Bachelor of Business Marketing

The Bachelor of Business in Marketing at Cyryx College prepares students to become marketing officers in various industries. The course covers the application of marketing concepts and theories including strategic marketing, pricing, product management, distribution, consumer behavior, marketing communications budget, services marketing, logistics and supply chain management, and sales management. Lectures are delivered by trained and experienced staff. After completion, students are expected to handle marketing plans from concept to implementation and adapt service offerings to a market-driven approach. The course duration is three years.

Modules

• Principles of Management
• Financial Accounting
• Corporate Communication
• Management Information System
• Managerial Economics
• Business Law
• Statistics for Business
• Strategic Management
• Entrepreneurship
• Marketing Management
• Human Resource Management
• Financial Management

Successful completion of A’ Level- (2 passes Above ‘E’/ if Dhivehi and Islam Above ‘C’), OR Attainment of Level 4 qualification in a related field, OR Attainment of a Level 4 Foundation Study Program approved for the specific Diploma program. Experience pathway includes completion of a Level 4 qualification (unrelated) and successful completion of Cyryx College approved University Preparation Program, OR being 20 years old with completion of secondary school, 2 years relevant work experience, and successful completion of Cyryx College approved University Preparation Program.

• Advertising Account Executive
• Communications Manager
• Advertising Art Director
• Market Researcher
• Marketing Executive
• Brand Manager
• Media Planner
• Public Relations Account Executive