Bachelors in Public Relations Programs in the USA: Top 20

20 of the 236 Bachelor's Public Relations programmes educads records in the USA, one from each of 20 universities, with the facts we hold for each one.

How this list is ordered: Ordered by each university's QS World University Rankings position where it has one, then by research citations recorded by OpenAlex; one programme per university, and universities with neither measure are left out.

Full time or part time
Full time53 22%Full or part time183 78%

Same 236 records.

When these programmes start
Fall43 49%Spring43 49%September1 1%

Counted from the intake stated on 44 of 236 records. A programme listing more than one intake is counted under each.

1 Bachelor Public Relations

University of Florida-Online

  • DeliveryOn campus
  • Study modeFull time
  • Duration4 years
  • StartsFall, Spring
  • Research citations31,441,503

The University of Florida Online offers a Bachelor of Science in Public Relations. Students study communication skills across multiple media platforms, including writing, social media, information management, and video.

The degree also includes public policy topics such as social psychology, political science, economics, and principles of management and ethics, plus technical skills in opinion research, public-issue analysis, media relations, community engagement, publications, and audiovisual productions.

The program prepares students for public relations responsibilities such as anticipating, analyzing, and interpreting public opinion; counseling management; developing programs that improve public understanding; and planning efforts to influence or change public policy.

Students can choose a specialization track in Public Relations | Corporate or Public Relations | Public Interest Communications. Career track outcomes include roles such as Account Executive and Public Relations Specialist.

Entry requirements, as the university states them

  • Argument and Persuasion (ENC 1102)
  • American History since 1877 (AMH 2020)
  • American Federal Government (POS 2041) OR General Psychology (PSY 2012)
  • Introduction to Statistics (STA 2023)
  • Principles of Macroeconomics (ECO 2013)

Full programme details →

2 Bachelor Advertising / Public Relations

University of Central Florida

  • DeliveryOn campus
  • Study modeFull time
  • Duration4 years
  • StartsFall, Spring
  • Research citations4,690,216

The Bachelor's Degree in Advertising and Public Relations at the University of Central Florida offers a comprehensive exploration of the dynamic communication landscape. Students engage with various aspects of advertising, public relations, marketing strategies, and consumer behavior.

The curriculum is designed to equip students with the skills necessary to create impactful campaigns and effective communication strategies that resonate with diverse audiences. Throughout the program, students will participate in hands-on projects, case studies, and collaborative assignments that simulate real-world experiences.

Courses cover topics such as digital media, brand management, crisis communication, and ethical practices in advertising and public relations. This multifaceted approach not only enhances theoretical knowledge but also fosters practical skills that are crucial in today’s media-savvy environment.

UCF’s location in a vibrant hub for business and innovation provides students with unique opportunities for internships and networking. The program emphasizes critical thinking, creativity, strategic planning, and the ability to adapt to rapidly changing technologies.

By studying Advertising and Public Relations at UCF, students position themselves to thrive in a competitive job market tailored for the ever-evolving communication sectors.

Entry requirements, as the university states them

  • Completion of secondary education with a strong academic record.
  • Relevant coursework in English, Arts, and Social Sciences is advantageous.
  • A portfolio demonstrating prior work in media or communications could enhance application.
  • IELTS: Minimum score of 6.5
  • TOEFL: Minimum score of 550 (paper-based) or 80 (internet-based)

Full programme details →

3 Bachelor Public relations

University of Oregon

  • DeliveryOn campus
  • Study modeFull time
  • Duration4 years
  • StartsFall, Spring
  • Research citations7,821,155

The Bachelor’s Degree in Public Relations at the University of Oregon is designed to equip students with the essential skills and knowledge required to navigate the dynamic landscape of communication in various sectors. This program covers key areas such as communication strategy, media relations, branding, and social media management.

Students learn to craft compelling messages that resonate with diverse audiences while understanding the nuances of public perception. Throughout the course, students engage in practical experiences, including internships, workshops, and projects that cater to real-world challenges.

The curriculum typically includes courses in digital communication, crisis management, and ethical decision-making, preparing students for the multifaceted nature of public relations. By employing critical thinking and creative problem-solving, students sharpen their abilities to analyze situations and develop effective communication strategies.

Studying at the University of Oregon not only provides a solid educational foundation but also exposes students to a vibrant community and rich cultural experiences. The location offers numerous networking opportunities, entertainment, and industry insights, making it an ideal place for aspiring public relations professionals to thrive.

From the programme record

  • Public Relations Specialist
  • Corporate Communications Director
  • Media Relations Coordinator

Full programme details →

4 Bachelor Advertising and Public Relations

West Virginia University

  • DeliveryOn campus
  • Study modeFull time
  • Duration4 years
  • StartsFall, Spring
  • Research citations5,305,733

The Bachelor's Degree in Advertising and Public Relations at West Virginia University equips students with the skills and knowledge needed to succeed in the dynamic fields of advertising and communication. This course covers various aspects of marketing, including strategic communication, media planning, and consumer behavior.

Students will explore how to effectively craft messages and campaigns that resonate with target audiences while also learning about the importance of brand management and public perception. The core structure of the program involves a combination of theoretical insights and practical applications.

Students participate in hands-on projects, where they work on real-world assignments that challenge them to apply their classroom knowledge. Through interdisciplinary collaboration, students will also gain insights into related fields such as journalism, graphic design, and digital media, enhancing their versatility in the workforce.

One significant advantage of studying in the United States, particularly at West Virginia University, is the diverse cultural environment and networking opportunities it provides. Engaging with different perspectives and collaborating with peers from around the world prepares students to work effectively in an international context.

From the programme record

  • Public Relations Specialist
  • Communications Consultant

Full programme details →

5 Bachelor Advertising and Public Relations

Loyola University Chicago

  • DeliveryOn campus
  • Study modeFull time
  • Duration4 years
  • StartsFall, Spring
  • Research citations2,685,136

The Bachelor’s Degree in Advertising and Public Relations at Loyola University Chicago is designed to equip students with comprehensive knowledge and practical skills in the dynamic fields of advertising and public relations. Throughout the program, students delve into topics such as media strategies, consumer behavior, creative writing, and campaign management.

The curriculum blends theoretical learning with hands-on experience, allowing students to engage in real-world projects and collaborations with industry professionals.

Typically, the structure of the course includes core classes focused on strategic communication, ethics in advertising, and digital marketing, followed by elective courses that allow students to specialize in areas such as social media, brand management, or event planning.

Students cultivate essential skills in critical thinking, creativity, teamwork, and effective communication, preparing them for the evolving advertising and public relations landscapes. Studying in Chicago, a hub for business and media, offers students the advantage of networking opportunities and internships with leading firms.

The city is home to a vibrant advertising and public relations industry, enabling students to gain insights from top professionals and potentially secure valuable work experiences during their studies.

From the programme record

  • Advertising Account Executive
  • Public Relations Specialist

Full programme details →

6 Public Relations BA

University of Idaho

  • DeliveryOn campus
  • Study modeFull time
  • Duration4 years
  • StartsSeptember
  • Research citations2,184,563

The Public Relations BA is a Bachelor of Arts program that prepares students to develop and execute strategic public relations campaigns. Students study topics including crisis management, branding, internal communications, event management, media relations, and social media.

The program also focuses on writing for press releases, the web, and other communication tools, building on students’ research skills. Students complete a program with a duration of 4 years and 120 credits.

Learning includes hands-on experience preparing campaigns and events for real-world clients, plus personal mentorship in small classroom settings.

Students also gain access to content creation equipment and software, and they can take part in clubs such as University Avenue Agency, The Argonaut, Blot, and KUOI-FM, along with internships at organizations listed for the program.

From the programme record

  • Advertising and Promotions Managers
  • Public Relations Managers
  • Agents and Business Managers of Artists, Performers, and Athletes
  • Postsecondary Communications Teachers

Full programme details →

7 Bachelor Advertising and Public Relations

Rochester Institute of Technology

  • DeliveryOn campus
  • Study modeFull time
  • Duration4 years
  • StartsFall, Spring
  • Research citations2,044,208

The Bachelor’s Degree in Advertising and Public Relations at Rochester Institute of Technology provides an integrated approach to understanding and applying advertising strategies and public relations tactics within various industries.

Students explore the foundational principles of communication, brand management, and media relations, gaining insights into the dynamics of consumer behavior and media influence. The course structure emphasizes both theoretical concepts and practical applications.

Students engage in hands-on projects, working collaboratively to create advertising campaigns and public relations strategies that are relevant in today’s digital landscape. Through workshops and real-world case studies, learners develop critical thinking, creativity, and strategic planning skills, preparing them for the competitive nature of the advertising and public relations fields.

Studying this program in the destination country offers international students an enriching cultural experience, along with exposure to diverse communication practices. The country's vibrant media landscape and rich artistic heritage provide an ideal environment for nurturing innovative ideas and enhancing professional skills.

Graduates will emerge with a robust portfolio showcasing their work, ready to make an impact in the global marketplace.

From the programme record

  • Advertising Account Manager
  • Public Relations Specialist
  • Marketing Communications Director

Full programme details →

8 Bachelor Communications: Public Relations

California State University, Fullerton

  • DeliveryOn campus
  • Study modeFull time
  • Duration4 years
  • StartsFall, Spring
  • Research citations1,543,887

The Bachelor's degree in Communications with a focus on Public Relations at California State University-Fullerton is designed to equip students with the necessary skills to excel in the dynamic world of communications and PR.

The program covers essential areas such as media relations, strategic communication, crisis management, and digital PR, ensuring that students understand the intricacies of managing public perception in a fast-paced environment. Students will engage in hands-on projects, case studies, and collaborative activities, preparing them for real-world challenges.

Throughout the course, students will gain critical thinking and analytical skills, learning how to craft compelling messages and stories that resonate with diverse audiences. The curriculum also emphasizes the importance of ethical practices and social responsibility in communications, fostering a sense of accountability among future PR professionals.

Additionally, students will explore the role of technology in communications, including the effective use of social media and digital platforms for public engagement. Studying in California offers unique advantages, including proximity to major media companies, access to industry professionals, and a vibrant multicultural environment.

From the programme record

  • Public Relations Specialist
  • Corporate Communications Coordinator
  • Marketing Communications Strategist

Full programme details →

9 Bachelor of Science in Advertising and Public Relations

Abilene Christian University

  • DeliveryOn campus
  • Study modeFull time
  • Duration4 years
  • StartsFall, Spring
  • Research citations1,061,902

The Bachelor of Science in Advertising and Public Relations at Abilene Christian University equips students with a comprehensive understanding of the dynamic fields of marketing communication. The program combines theoretical foundations with practical applications, focusing on the development of effective communication strategies.

Through coursework and hands-on projects, students explore various aspects of advertising, public relations, brand management, and digital media. The curriculum is designed to cultivate critical thinking and creativity, allowing students to craft compelling messages for diverse audiences.

Core subjects include media planning, social media strategy, public relations ethics, advertising design, and crisis communication. Students also engage in real-world projects, working with local businesses and organizations to apply their skills in authentic settings, further enhancing their learning experience.

Studying Advertising and Public Relations in the vibrant context of its university setting allows students to immerse themselves in a rich cultural and professional environment. The program prepares graduates to excel in a global marketplace, encouraging innovative thoughts and proactive problem-solving.

Entry requirements, as the university states them

  • Completion of secondary education with a focus on relevant subjects.
  • Demonstrated competency in writing and communications.
  • Strong academic record with a minimum GPA requirement.
  • Portfolio showcasing relevant work or projects may be beneficial.
  • An IELTS score of 6.5 or higher with no individual band below 6.0.

Full programme details →

10 B.A. in Communication with a Concentration in Journalism, Public Relations, and Sports Communication

Mansfield University of Pennsylvania

  • DeliveryOn campus
  • Study modeFull time
  • Research citations525,591

The B.A. in Communication with a Concentration in Journalism, Public Relations, and Sports Communication builds understanding of journalism, public relations, and sports communication.

Students study core communication courses that include Introduction to Journalism, Introduction to Public Relations, Newswriting, and Digital Media Writing, covering topics such as interviewing, reporting, and editing, plus campaign planning, crisis communication, and social media strategy. Students gain practical experience through undergraduate research and internships.

They can research and report stories by serving on The Outlook. Students pursuing public relations work on campaigns, design publications or communications through PRSSA, or join the Shadow PR Firm team. Students also take part in media-based internships that extend classroom learning. Introduction to JournalismIntroduction to Public RelationsNewswritingDigital Media Writing

From the programme record

  • Major broadcasting networks
  • Influential advertising agencies

Full programme details →

11 Bachelor Journalism, Public Relations and Multimedia

Western Washington University

  • DeliveryOn campus
  • Study modeFull time
  • Duration4 years
  • StartsFall, Spring
  • Research citations506,577

The Bachelor's Degree in Journalism, Public Relations, and Multimedia at Western Washington University equips students with the necessary skills to thrive in the fast-paced media landscape.

This program provides a comprehensive curriculum that covers the core principles of journalism, the strategies of public relations, and the technical skills in multimedia production. Students will learn how to gather, produce, and disseminate information effectively across various platforms.

The structure of the program is designed to ensure a balance between theory and practical application. Core courses include media writing, digital storytelling, and public relations strategies, alongside hands-on experience with multimedia tools. This blend of coursework aims to develop critical thinking, ethical decision-making, and effective communication skills.

Studying this degree in the university's country enhances learning with access to diverse media outlets and industry professionals. The collaborative environment encourages creativity and innovation, preparing students for real-world challenges in the dynamic field of media and communication.

From the programme record

  • Public Relations Specialist
  • Corporate Communications Manager

Full programme details →

12 BA Public Relations, Advertising and Entertainment Marketing

Chapman University

  • DeliveryOn campus
  • Study modeFull time
  • Research citations374,510

The BA Public Relations, Advertising and Entertainment Marketing at Chapman University focuses on developing effective written, oral, and visual communication skills. Students also learn how to understand the strategic differences between public relations, advertising, and entertainment marketing, and how to critically compare the tactics used in each area.

The program includes work that supports building comprehensive public relations, advertising, or entertainment marketing plans. Students practice critical assessment of economic, social, technological, political, persuasive, and ethical factors that affect decision-making across public relations, advertising, and entertainment marketing. CampaignCritical Thinking

Full programme details →

13 Bachelor of Science in Public Relations

Florida Agricultural and Mechanical University

  • DeliveryOn campus
  • Study modeFull time
  • Duration4 years
  • StartsFall, Spring
  • Research citations285,333

The Bachelor of Science in Public Relations at Florida Agricultural and Mechanical University is designed to equip students with the essential tools and skills required for successful communication in diverse fields. This program emphasizes strategic communication, media relations, and the role of public relations in various industries.

Students will delve into courses that cover public relations theories, ethics, writing for public relations, and digital communication strategies. This degree encompasses both theoretical and practical components, ensuring that students not only learn about public relations concepts but also apply them in real-world scenarios.

The curriculum typically includes project-based learning, internships, and collaborations with local businesses, providing students with hands-on experience and networking opportunities. By studying in Florida, known for its vibrant media landscape and diverse population, students gain a unique perspective on public relations.

The state’s dynamic environment offers endless opportunities to engage with different cultures and industries, making it an ideal location for pursuing a degree in this field.

From the programme record

  • Public Relations Specialist
  • Corporate Communications Director
  • Public Affairs Consultant

Full programme details →

14 Bachelor Advertising and Public Relations

Grand Valley State University

  • DeliveryOn campus
  • Study modeFull time
  • Duration4 years
  • StartsFall, Spring
  • Research citations280,959

The Bachelor's Degree in Advertising and Public Relations at Grand Valley State University equips students with comprehensive knowledge and practical skills in creating effective communication strategies.

Students explore key concepts such as branding, consumer behavior, media relations, and digital communication, ensuring they are well-prepared for the dynamic industry of advertising and PR.

The course covers modules on campaign development, strategic messaging, and the ethical implications of communication strategies, helping students cultivate a well-rounded understanding of the field. The typical structure of the program includes a blend of theoretical learning and hands-on experiences.

Students participate in real-world projects and internships, enabling them to apply their knowledge in a professional setting. They engage with industry professionals through guest lectures and networking events, fostering essential connections to enhance their career prospects.

Additionally, coursework emphasizes creativity, critical thinking, and data analysis, preparing students for a rapidly evolving communications landscape. Studying this degree in the university's country provides students with access to a vibrant multicultural environment with a diverse range of industry leaders.

From the programme record

  • Advertising Account Executive
  • Public Relations Specialist
  • Digital Marketing Coordinator

Full programme details →

15 Bachelor Communication, Journalism Concentration, Public Relations Option

Tennessee Technological University

  • DeliveryOn campus
  • Study modeFull time
  • Duration4 years
  • StartsFall, Spring
  • Research citations276,376

The Bachelor's Degree in Communication, with a concentration in Journalism and a Public Relations Option at Tennessee Technological University, is designed to prepare international students for dynamic careers in the fields of communication and media.

The curriculum covers essential topics such as media writing, public relations strategies, digital communication, and ethical practices in journalism. Students will engage in hands-on experiences through internships and projects that emphasize real-world application.

This program incorporates a blend of theoretical knowledge and practical skills, encouraging students to think critically about communication in various contexts. Core classes explore the impact of emerging media technologies, storytelling techniques, and effective communication strategies.

Additionally, students can participate in extracurricular activities such as student publications, media organizations, and community outreach projects to enhance their professional portfolios. By studying in the United States, particularly in a university known for its commitment to academic excellence and innovation, students will benefit from a diverse cultural environment.

Tennessee Technological University fosters an inclusive atmosphere, encouraging collaboration and networking among peers and industry professionals.

From the programme record

  • Public Relations Specialist
  • Media Relations Coordinator

Full programme details →

16 Bachelor Communication - Public Relations

California Polytechnic State University, Pomona

  • DeliveryOn campus
  • Study modeFull time
  • Duration4 years
  • StartsFall, Spring
  • Research citations275,422

The Bachelor’s degree in Communication with a focus on Public Relations at California State Polytechnic University-Pomona is designed to equip students with the essential skills and knowledge needed to succeed in the dynamic field of communications.

This course covers a broad range of topics, including media relations, strategic communication, crisis management, and audience analysis. Through a blend of theoretical knowledge and practical applications, students will learn to craft effective messages and build lasting relationships between organizations and their target audiences.

Throughout the program, students engage in hands-on learning opportunities that involve creating campaigns, conducting research, and utilizing various communication tools. The curriculum is structured to develop critical thinking, writing, and presentation skills, ensuring graduates are well-prepared for the challenges of the evolving media landscape.

By studying in California, students benefit from access to a diverse population and a vibrant media industry, enhancing their learning experience. Participating in internships and networking events further enriches students' education, enabling them to forge professional connections and gain valuable real-world experience.

From the programme record

  • Public Relations Specialist
  • Corporate Communications Manager
  • Marketing Communications Coordinator
  • Media Relations Consultant
  • Non-profit Communications Director

Full programme details →

17 Bachelor Public Relations (online)

Southern Illinois University-Edwardsville

  • DeliveryOn campus
  • Study modeFull time
  • Duration4 years
  • StartsFall, Spring
  • Research citations265,817

The Bachelor's Degree in Public Relations at Southern Illinois University Edwardsville offers a comprehensive curriculum designed to equip students with the essential skills and knowledge needed in today’s communication landscape.

The program focuses on strategic communication, media relations, and community engagement, preparing students to effectively promote and manage public perceptions of organizations and their initiatives. Throughout the course, students will engage with topics such as crisis communication, corporate communications, and the ethical implications of media practice.

This online program is structured to provide flexibility while ensuring a rigorous academic experience. Students will participate in hands-on projects, case studies, and collaborative learning to develop real-world skills.

The curriculum often integrates theoretical knowledge with practical application, allowing students to create communication strategies, analyze audience demographics, and evaluate the effectiveness of various public relations campaigns.

By studying in the United States, students benefit from an education system that is recognized globally, underscored by diverse cultural perspectives in public relations practices.

From the programme record

  • Public Relations Specialist
  • Corporate Communications Manager
  • Media Relations Coordinator
  • Community Relations Officer
  • Public Affairs Consultant

Full programme details →

18 Bachelor Public Relations

Seton Hall University

  • DeliveryOn campus
  • Study modeFull time
  • Duration4 years
  • StartsFall, Spring
  • Research citations240,489

The Bachelor’s Degree in Public Relations at Seton Hall University provides a comprehensive understanding of communication strategies and techniques essential for effectively engaging with diverse audiences. The curriculum focuses on the principles of public relations theory, ethics, and practice, encompassing both traditional media and digital platforms.

Students will explore the strategies behind media relations, crisis communication, and the art of storytelling, which are crucial for reputation management and brand loyalty.

The course structure typically includes core classes such as Media Writing, Public Relations Strategy, and Ethics in Communication, along with opportunities for practical experience through internships and projects with real organizations.

Students will develop hands-on skills in crafting press releases, managing social media campaigns, and conducting public opinion research, preparing them for the dynamic public relations landscape. Studying Public Relations in the United States offers unique advantages, including exposure to a rich media landscape and diverse cultural perspectives.

Seton Hall University is situated in New Jersey, providing students with access to metropolitan hubs of communication and public relations firms, enhancing networking and career opportunities.

From the programme record

  • Public Relations Specialist
  • Corporate Communications Manager
  • Media Relations Coordinator
  • Public Affairs Consultant
  • Crisis Communications Advisor

Full programme details →

19 Bachelor Public Relations

Suffolk University

  • DeliveryOn campus
  • Study modeFull time
  • Duration4 years
  • StartsFall, Spring
  • Research citations214,968

The Bachelor's Degree in Public Relations at Suffolk University is designed to equip students with the essential skills and knowledge needed to thrive in the fast-paced world of communication and media. The program covers a broad range of topics including media relations, strategic communication, digital storytelling, and crisis management.

Students will learn how to craft compelling narratives and build relationships with various stakeholders, essential for any public relations professional. Throughout the course, students will engage in hands-on projects, allowing them to apply theoretical knowledge to real-world scenarios.

This includes working on campaigns for local organizations, participating in internships, and collaborating with peers to develop public relations strategies. The curriculum is structured to foster critical thinking, creativity, and problem-solving abilities.

By studying in a vibrant urban environment like Suffolk University, students gain exposure to diverse media markets and networking opportunities that are incredibly valuable in the field. The program emphasizes the integration of contemporary digital tools and platforms, preparing students for the ever-evolving public relations landscape.

From the programme record

  • Public Relations Specialist
  • Media Relations Coordinator
  • Corporate Communication Officer

Full programme details →

20 Bachelor Advertising and Public Relations

Loyola College

  • DeliveryOn campus
  • Study modeFull time
  • Duration4 years
  • StartsFall, Spring
  • Research citations199,683

The Bachelor's Degree in Advertising and Public Relations at Loyola College is designed to equip students with the knowledge and skills necessary to thrive in the dynamic fields of communication, marketing, and public engagement.

The program covers essential topics such as brand management, consumer behavior, media strategies, and the ethical considerations inherent in advertising and public relations. Students engage with both theoretical frameworks and practical applications, preparing them for the fast-paced world of media and communication.

Throughout the course, students will participate in hands-on projects, internships, and collaborative assignments that encourage creativity and critical thinking. The curriculum typically includes courses in digital marketing, strategic communication, and creative writing, enabling students to develop strong persuasive communication skills and robust analytical abilities.

By working closely with industry professionals, students also gain valuable insights into current trends and practices. Studying this program in the vibrant and diverse environment of the university's country offers unique advantages.

Students will have access to a plethora of cultural experiences and networking opportunities, enhancing their learning and professional growth.

From the programme record

  • Public Relations Specialist
  • Corporate Communications Officer

Full programme details →