International Business BBA

The International Business BBA at Stephen F. Austin State University is designed for students who want a career in international trade, government, or global enterprise. The curriculum builds specialized knowledge to analyze how economic, political, and cultural forces shape business across borders and how those factors affect organizational strategy and global policy.

Coursework covers management principles, organizational behavior, international management, and international marketing. Students also broaden their perspective through courses in international finance, economics, or legal environments, and through international studies in geography, history, or political science.

Admission is handled through the university’s undergraduate admissions process, with options for first-year students, transfer students, and other applicants. The program is accredited by the AACSB and is part of the Nelson Rusche College of Business.

All applicants must meet the undergraduate admission requirements. Applicants select the option that best describes them: First-year student (have never enrolled in college), Transfer student (have enrolled in college), or All other applicants.