M.S. in Marketing and Communication

Campus Masters Full Time
Delivery
Campus
Study mode
Full Time
Level
Masters

Introduction

M.S. in Marketing and Communication is a Masters program taught at Catholic University of America, USA. The program is offered in campus-based modes with full-time options.

The M.S. in Marketing and Communication at National Louis University prepares students for marketing and communications roles by combining courses in strategic integrated marketing communications, branding and content creation, digital marketing and advertising, market research, consumer behavior, global communication, and AI efficacy and ethics in marketing. Students also study strategic marketing and storytelling, and selling through short-form video.

The program is offered completely online in an asynchronous format with six-week terms. It requires 30 semester hours of core coursework only. All students complete MKT 560 Portfolio in Practice, which culminates in curated applied projects presented as professional case studies, personal brand materials, and career readiness materials.

Modules

  • MKT 501 Strategic Integrated Marketing Communications
  • MKT 502 AI Efficacy and Ethics in Marketing
  • MKT 504 Branding and Content Creation
  • MKT 505 Digital Marketing and Advertising
  • MKT 510 Market Research for Design and Innovation
  • MKT 522 Consumer Behavior
  • MBA 522 Strategic Marketing and Storytelling
  • MKT 525 Selling Through Short-Form Video
  • MKT 530 Global Communication: Media Messaging
  • MKT 560 Portfolio in Practice

Admission Requirements

The minimum requirements for admission in M.S. in Marketing and Communication at Catholic University of America for all applicants (Domestic or International) are:

  • program specific academic requirment set by Catholic University of America.
  • English Language OR any other language requirments as set by Catholic University of America as pre-requiste for admission in M.S. in Marketing and Communication.

Note: Please check the university website in the link below.

Courses Units

More Information

  • Senior Marketing DirectorChief Brand OfficerDigital Media StrategistMarket Research AnalystCorporate StorytellerBrand AmbassadorContent Marketing ManagerCommunications ExecutiveSocial Media StrategistHead of Global MarComDirector of Marketing Analytics and AI

Scholarships

80 fully funded scholarships are listed for USA. See USA scholarships.