Bachelor's in Advertising & Public Relations

Campus Bachelor Full Time
Delivery
Campus
Study mode
Full Time
Level
Bachelor
Starts
Fall, Spring

Introduction

Advertising & Public Relations is a Bachelor program taught at Susquehanna University, USA. Intake: Fall, Spring. The program is offered in campus-based modes with full-time (4 years) options.

The Advertising & Public Relations degree helps you use advertising and public relations to communicate with target audiences across all sectors of society. You work on educating consumers about brands and building and maintaining positive brand images through self-directed projects and collaborative efforts.

You create comprehensive promotional campaigns and develop a professional portfolio with on- and off-campus work. Projects include comprehensive promotional campaigns, social media strategies, and digital storytelling efforts, plus real-world marketing communications projects through internships and student professional organizations. You also complete a minimum of two communications practicums.

It is designed for students who want to strengthen skills in advertising and public relations, including print, digital, and social media campaign creation using the Adobe Creative Suite. You also use digital analytics software, apply communication theories, refine writing and public speaking, and learn ethical considerations and legal regulations.

Admission Requirements

The minimum requirements for admission in Advertising & Public Relations at Susquehanna University for all applicants (Domestic or International) are:

  • program specific academic requirment set by Susquehanna University.
  • English Language OR any other language requirments as set by Susquehanna University as pre-requiste for admission in Advertising & Public Relations.

Note: Please check the university website in the link below.

Courses Units

More Information

  • Advertising account manager
  • Public relations manager
  • Corporate communications director
  • Sales account executive
  • Digital marketing strategist
  • Content creator
  • YETI
  • WebFX
  • CBS Studios
  • Coyne PR
  • MRM

Scholarships

80 fully funded scholarships are listed for USA. See USA scholarships.