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10 Best Bachelor's Marketing Programs in Germany

Across Germany, 10 universities offer 10 Bachelor's Marketing programs; the most common length is 4 years. Courses from Hamburg University of Applied Sciences (HAW Hamburg), Duale Hochschule Baden-Württemberg and Duale Hochschule Baden-Württemberg Heidenheim come first, because those universities rank highest.

1Bachelor's Degree
II IU Internationale Hochschule GmbH logo
Germany

Marketing

IU Internationale Hochschule GmbH — IU Internationale Hochschule GmbH’s Marketing (B.A.) is a distance-learning bachelor where you study Marketing, Konsumentenverhalten, Betriebswirtschaftslehre, and Intern...

Bachelor's DegreeLevel
180 ECTSDuration
Full TimeMode
Fall, SpringIntake
Marketing
3Bachelor's Degree
HU Hamburg University of Applied Sciences (HAW Hamburg) logo
#90 in Germany Germany

Marketing / Technische Betriebswirtschaftslehre

Hamburg University of Applied Sciences (HAW Hamburg) — The Bachelor's degree in Marketing / Technische Betriebswirtschaftslehre at Hamburg University of Applied Sciences (HAW Hamburg) offers a comprehensive curriculum that in...

Bachelor's DegreeLevel
4 yearsDuration
Full TimeMode
Fall, SpringIntake
Marketing
4Bachelor's Degree
DH Duale Hochschule Baden-Württemberg logo
#105 in Germany Germany

BWL - Handel - Marketing

Duale Hochschule Baden-Württemberg — The Bachelor's degree in BWL - Handel - Marketing at Duale Hochschule Baden-Württemberg Mosbach integrates business administration with a focus on commerce and marketing....

Bachelor's DegreeLevel
4 yearsDuration
Full TimeMode
Fall, SpringIntake
Marketing
6Bachelor's Degree
HF Hochschule für Wirtschaft und Gesellschaft Ludwigshafen logo
#115 in Germany Germany

Marketing

Hochschule für Wirtschaft und Gesellschaft Ludwigshafen — The Bachelor's Degree in Marketing at Hochschule für Wirtschaft und Gesellschaft Ludwigshafen offers a comprehensive exploration of marketing concepts, strategies, and pr...

Bachelor's DegreeLevel
6 SemesterDuration
Full TimeMode
WiSe: 15.07., SoSe: 15.01.Intake
Marketing
7Bachelor's Degree
HW Hochschule Wismar, Fachhochschule für Technik, Wirtschaft und Gestaltung logo
#150 in Germany Germany

Marketing

Hochschule Wismar, Fachhochschule für Technik, Wirtschaft und Gestaltung — The Bachelor’s degree in Marketing at Hochschule Wismar equips students with essential skills and knowledge needed to excel in the dynamic world of marketing. The curricu...

Bachelor's DegreeLevel
4 yearsDuration
BlendedMode
Fall, SpringIntake
Marketing
8Bachelor's Degree
FS Fachhochschule Stuttgart, Hochschule der Medien logo
#162 in Germany Germany

Social Media Marketing & Management

Fachhochschule Stuttgart, Hochschule der Medien — Social Media Marketing & Management is a Bachelor of Arts at Fachhochschule Stuttgart, Hochschule der Medien. The program combines business administration (BWL) with...

Bachelor's DegreeLevel
4 yearsDuration
Full TimeMode
Fall, SpringIntake
Marketing
9Bachelor's Degree
DÖ DIPLOMA-Fachhochschule Ölsnitz/Vogtland logo
#175 in Germany Germany

Marketing und Vertrieb

DIPLOMA-Fachhochschule Ölsnitz/Vogtland — The Bachelor's degree in Marketing und Vertrieb at DIPLOMA-Fachhochschule Ölsnitz/Vogtland is designed to equip students with comprehensive knowledge and practical skills...

Bachelor's DegreeLevel
7 SemesterDuration
Full TimeMode
Fall, SpringIntake
Marketing
USD 177 total Tuition (indicative)
10Bachelor's Degree
RF Rheinische Fachhochschule Köln logo
#184 in Germany Germany

Marketing und Medienmanagement

Rheinische Fachhochschule Köln — The Bachelor's degree in Marketing and Media Management at Rheinische Fachhochschule Köln provides students with a comprehensive understanding of the ever-evolving media...

Bachelor's DegreeLevel
4 yearsDuration
Full TimeMode
Fall, SpringIntake
Marketing

Keep looking

in Germany

How these courses are ranked

The rest are ordered by research impact. Hamburg University of Applied Sciences (HAW Hamburg) has the largest research record in this group, with 284,468 citations and an h-index of 210. 2 universities have neither a QS position nor a research record yet and appear at the end, marked "Not yet ranked".

What the courses look like

The usual length is 4 years and 6 Semester. 90% are full-time. Start dates lean to Fall (90% of courses with a stated intake) and Spring (90% of courses with a stated intake). Hochschule für Wirtschaft und Gesellschaft Ludwigshafen offers the widest choice, with 1 of these courses.

Frequently asked questions

What are the top universities for Bachelor's Marketing in Germany?

Hamburg University of Applied Sciences (HAW Hamburg) (#90 in Germany), Duale Hochschule Baden-Württemberg (#105 in Germany) and Duale Hochschule Baden-Württemberg Heidenheim (#107 in Germany) lead this list. QS World positions come first; the rest are ranked by research impact.

How long does a Bachelor's Marketing course take in Germany?

Most listed courses run 4 years, with 6 Semester the next most common.

When do Bachelor's Marketing courses start in Germany?

Fall is the main intake — 90% of courses with a stated start date begin then, and Spring is the second.

Which university has the most Bachelor's Marketing courses in Germany?

Hochschule für Wirtschaft und Gesellschaft Ludwigshafen, with 1, ahead of Duale Hochschule Baden-Württemberg Heidenheim (1).

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