Advertising and Marketing Communications

The Advertising and Marketing Communications diploma program at Sheridan College provides a comprehensive understanding of the dynamic field of marketing. Students will explore the core principles of advertising and marketing within various cultural contexts, gaining insights into consumer behavior and market trends. This course emphasizes the importance of effective communication strategies and the role of digital media in today’s advertising landscape.

Throughout the program, students engage in hands-on learning experiences designed to equip them with practical skills. The curriculum covers key subjects such as branding, media planning, copywriting, and social media marketing. Students will also participate in collaborative projects and case studies, fostering critical thinking and creativity.

By studying in Sheridan College’s vibrant environment, international students can take advantage of the college’s strong ties with leading marketing firms and industry professionals. This exposure enriches classroom learning and helps students establish valuable connections for future employment opportunities.

To be eligible for the Advertising and Marketing Communications diploma program, applicants should have completed a secondary school diploma or equivalent. Prospective students with relevant work experience in marketing may also be considered. Enthusiasm for creativity and communication, along with a basic understanding of digital technologies, will greatly benefit applicants.

Applicants whose first language is not English must demonstrate proficiency through standardized tests such as IELTS or TOEFL. Typically, a minimum IELTS score of 6.5 (with no band lower than 6.0) or a TOEFL score of 80 (with a minimum of 20 in each section) is expected. It is advisable for students to check specific English language requirements outlined by the college, as they may vary.

International students wishing to apply for this diploma program must secure a student visa. Required documentation typically includes an acceptance letter, proof of financial stability, and a valid passport. It is crucial for prospective students to check the official requirements for their student visa application as they may differ based on individual circumstances.

• Advertising Account Executive
• Marketing Coordinator
• Social Media Specialist
• Brand Manager
• Digital Marketing Analyst
• Public Relations Officer