Doctor PhD Degree Online Marketing

The Doctor Ph.D. Degree online in marketing explores the tools and methodologies used to promote products and services through the internet. It considers marketing elements beyond traditional business marketing because of internet channels and mechanisms. The study includes topics and tools such as social media marketing, search engine optimization (SEO), and search engine marketing (SEM).

The program is delivered via distance learning and follows a structure of 70% textbooks and 30% thesis. It requires 45 to 72 academic credits, including 18 academic credits for research methodology and a final project or thesis. The academic supervisor is Maria Smetanina.

Modules

• Online Marketing Online
• Research methodology and final project or thesis

* Admission is open for adults over 27 years of age.
* Master's degree or international equivalent (5 years of study) is required for admission.