The Master in Fashion and Luxury Business Management in Barcelona trains students to understand fashion industry challenges in the 21st century and different luxury sectors. The curriculum covers principles of luxury and luxury sector analysis, food and wine, jewellery and watches, spa and recreation, and fashion and accessories, alongside technology and innovation in fashion and luxury.
Learning follows an evening schedule over 9 months. The program includes meetings with managers, company visits, and a lecture or museum visit with a scratch workshop, plus a learning-by-doing component where students organize a real conference. It also includes a practical group capstone master project with an organizational analysis or audit, a case study, or original research.
Modules
- The Fashion Industry – History of Fashion Lecture or Museum Visit & Scratch Workshop
- Principles of Luxury & Luxury Sector Analysis
- Technology and Innovation in the Fashion and Luxury Business
- Sustainability in Design of Fashion & Luxury
- Brand, Market and Sell Fashion & Luxury in the Most Efficient Way
- Fashion & Luxury Marketing, Branding and Event Planning
- Fashion & Luxury Marketing
- Strategic Fashion & Luxury Branding
- Event Management in Fashion & Luxury
- Luxury Channel and Distribution Management
- Innovation & Venture Development
- Business Simulation Project in Transformation and Innovation