Perdana University · Malaysia

Diploma in Marketing

Campus Diploma Full Time

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Delivery

Campus

Study mode

Full Time

Level

Diploma

First-year fees

MYR

Starts

Jan, June & September

Introduction

Diploma in Marketing is a Diploma program taught at Perdana University, Malaysia. Intake: Jan, June & September. The program is offered in campus-based modes with full-time (2 Years) options.

The Diploma in Marketing (ODL) at Perdana University provides foundational knowledge and practical skills in marketing and business. You study principles of marketing and management, business economics, accounting, pricing strategy, retail management, and integrity and anti-corruption. You also cover international marketing, service learning, human resource management, finance, and business statistics.

Teaching is delivered through open and distance learning with a duration of 2 years. The curriculum includes public speaking and communication skills, management information systems, business ethics, and business statistics, then moves into consumer behaviour, digital marketing, sales management, promotion management, marketing research, product innovation and management, service marketing, and entrepreneurship. The programme also includes industrial training.

Modules

Principles of Management
Principles of Marketing
Principles of Business Economics
Principles of Accounting
Management Information Systems
Public Speaking & Communication Skills
Business Ethics
Introduction to International Marketing
Service Learning Malaysia
Principles of Human Resource Management
Principles of Finance
Business Statistics

Admission Requirements

The minimum requirements for admission in Diploma in Marketing at Perdana University for all applicants (Domestic or International) are:

program specific academic requirment set by Perdana University.
English Language OR any other language requirments as set by Perdana University as pre-requiste for admission in Diploma in Marketing.

Note: Please check the university website in the link below.

Possesses SPM with at least credit in THREE subjects; OR
Possesses SKM Level 3 in the related field; OR
A Certificate (Level 3, MQF) in the related field with at least CGPA of 2.00; OR
A pass in Sijil Tinggi Pelajaran Malaysia (STPM) with at least Grade C (GP 2.0) in any subject; OR
A pass in Sijil Tinggi Agama Malaysia (STAM) with at least Grade Maqbul; OR
Other equivalent qualifications recognised by the Malaysian Government.

International students are required to achieve a minimum score of 5.5 for IELTS or its equivalent.
Achieve minimum Band 3 in MUET or equivalent to CEFR (Low B1).