B.S. in Business Administration with a Concentration in Marketing

Campus Bachelor Full Time
Delivery
Campus
Study mode
Full Time
Level
Bachelor

Introduction

B.S. in Business Administration with a Concentration in Marketing is a Bachelor program taught at Mansfield University of Pennsylvania, USA. The program is offered in campus-based modes with full-time options.

The B.S. in Business Administration with a Concentration in Marketing prepares students to focus on marketing within an undergraduate business administration program. Core courses include Marketing Research, Consumer Behavior, Principles of Advertising, International Marketing, and Managerial Marketing. The program is designed for students interested in working with different people in private or public organizations, including for-profit and non-profit settings.

Learning includes experiential education through internships, cooperative learning experience, and non-credit service learning. Students also have access to student mentoring programs that include networking with others and obtaining career advice from alumni and friends. The program emphasizes skills related to working with clients and customers, including offering products and services, promotion and advertising, retailing and distribution, and maintaining relationships with targeted customers.

Modules

  • Marketing Research
  • Consumer Behavior
  • Principles of Advertising
  • International Marketing
  • Managerial Marketing

Admission Requirements

The minimum requirements for admission in B.S. in Business Administration with a Concentration in Marketing at Mansfield University of Pennsylvania for all applicants (Domestic or International) are:

  • program specific academic requirment set by Mansfield University of Pennsylvania.
  • English Language OR any other language requirments as set by Mansfield University of Pennsylvania as pre-requiste for admission in B.S. in Business Administration with a Concentration in Marketing.

Note: Please check the university website in the link below.

Courses Units

Scholarships

80 fully funded scholarships are listed for USA. See USA scholarships.