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at Notre Dame University · Lebanon
Duration
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Intake
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Mode
Full Time
The Bachelor of Arts in Advertising and Marketing prepares students for careers in account handling, media planning and management, creative roles in advertising agencies, and in-house advertising. The program covers principles of marketing, consumer behavior, and promotional strategy alongside advertising studies. It includes the development of advertising and marketing plans and campaigns, oral presentations, written reports, and ethical practices in local and global markets. Students create a professional portfolio through work with local advertising firms. The program requires completion of 102 credit hours with specified requirements in liberal arts, core, major, and electives.
Minimum cumulative GPA of 2.0/4.0 required to complete the program
Notre Dame University is #9 in Lebanon on research impact (61,321 citations).
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