The Master in Events Management is designed for events managers, professionals in the events industry, and graduates from other fields who want to specialise in events management. The course is delivered fully online with a flexible study pace, allowing students worldwide to study one module at a time. It aims to develop strategic planning and operational skills for managing large and complex events. The course includes online teaching materials, audio lectures, online journals, and individual and group tutoring through webcams and chat rooms. An induction program supports students to use the online systems effectively. The program prepares students for senior management and strategic roles in the events industry internationally.
Modules
- Events Creativity and Innovation
- Impacts and Risks in Event Management
- Strategic Management for Events
- International Strategic Human Resource Management
- Events Operations and Quality Management
- Experiential Marketing
- Research Methods
- Research Project