The Master in Digital Marketing in Malta is an MSc in Management (Digital Marketing) designed to combine core management principles with specialized digital marketing training. You study areas including social media, SEO, web and mobile marketing, and data analytics, along with strategy, analytics, and business intelligence topics that support data-driven digital marketing decisions.
Learning is delivered through a morning and afternoon schedule, with structured modules in management, digital strategy, social media marketing, and web and mobile marketing. The program includes company visits, executive briefings, hands-on learning with digital marketing experts, and internship opportunities with career guidance from Career Services. You complete a Final Project (Capstone) that applies your learning to a real-world problem, with options for research or problem-solving.
Modules
- Effective Teamwork and Project Management
- Operations Management
- Finance for Management
- Strategic Management and Analytics
- Economics and Geopolitics
- Strategic Marketing
- Digital Transformation, Innovation and Technology
- Business Intelligence in the Era of Big Data and AI
- Social Media Marketing
- Web and Mobile Marketing
- Final Project (Capstone)
