Bachelor of Business Administration Bba

The Bachelor of Business Administration (BBA) at Informatics Institute of Technology develops knowledge across management, marketing, finance, accounting, economics, and business technology, with data analytics, digital marketing, sustainability, and AI in business. Students study business fundamentals through core modules such as foundation of accounting, contemporary management thought, microeconomic analysis for business, and business statistics.

Learning includes practical, digital, and future-focused modules, plus industry experience through an industrial placement (internship) and a final-year capstone project. The programme is offered in full-time or part-time study modes, with core modules at Levels 4, 5, and 6 and optional modules in the final year.

Modules

• English Proficiency Essentials – 3 Credits
• Foundation of Accounting – 3 Credits
• Digital Fluency Essential for Business – 3 Credits
• Microeconomic Analysis for Business – 3 Credits
• Business Math Essentials – 3 Credits
• Contemporary Management Thought: Principal and Practice – 3 Credits
• Understanding the Business Environment – 3 Credits
• Developing Academic and Professional Skills – 3 Credits
• Business Statistics – 3 Credits
• Macroeconomic Analysis for Business – 3 Credits
• Organizational Behaviour and Design – 3 Credits
• Marketing Management Essentials – 3 Credits

• Management Executive
• Business Development Executive
• Project Coordinator
• Management Consultant – Junior
• Entrepreneur / Small Business Owner
• Administrative Services Manager
• Marketing Executive
• Digital Marketing Specialist
• Brand Executive
• Brand & Marketing Specialist
• Corporate Communications Executive
• E-commerce Operations Executive
• Customer Relationship Management Executive
• Sales Strategy Analyst
• Financial Analyst
• Investment Analyst
• Credit Analyst
• Risk Management Associate
• Human Resources Executive
• Talent Acquisition Coordinator
• Training and Development Executive
• Operations Coordinator
• Business Data Analyst
• Supply Chain Associate
• Research Associate – Business & Market Research