Laurea University of Applied Sciences offers the Bachelor of Business Administration (BBA) in Business Management (210 ECTS). The degree covers international business operations including marketing and sales, accounting and finance, human resource management, international trade, digital business, project management, logistics and supply chain management, data analysis, business law, and economics. Core competence modules include Business Operations, Business Development, Sustainability and Business Analysis, Expert in a Work Community, and Expert in Development and workplace innovation.
The planned duration is 3 years 6 months. Studies use contact teaching, online studies, team assignments, project work for companies, and lectures from visiting professionals or academics. The programme includes a 30 ECTS internship in the business field, and students are highly recommended (or required) to complete an international university exchange as part of their studies. Complementary studies allow specialisation in Corporate Financial Management or Digital Marketing, supported by Enterprise Systems and Business Intelligence tools, with options in International Trade and Logistics, Entrepreneurship, Sustainability, Human Resource Management, and Languages and Communication.
Graduates develop business, communication and intercultural skills for global roles. Laurea states that graduates can analyse business operations and markets and develop new business processes.
Modules
- Business Operations
- Business Development
- Sustainability and Business Analysis
- Expert in a Work Community (work placements)
- Expert in Development and workplace innovation (including the Thesis)
- Corporate Financial Management
- Digital Marketing
- Enterprise Systems
- Business Intelligence tools
- International Trade and Logistics
- Entrepreneurship
- Human Resource Management
